Rockwell Group is thrilled to announce the reimagining of W New York - Union Square, which represents a milestone in our 25-year relationship with the global hotel brand. We designed their flagship property, W New York, in 1998, and have collaborated with W over the years to help shape the brand. Additionally, this project marks the first iteration of the new W brand design concept developed by Rockwell Group for Marriott.

In 2000, Rockwell Group designed the original W Union Square inside the historic Guardian Life Building. Soon, the hotel will reopen its doors following a significant renovation inspired by the nearby Union Square Park as well as the character of New York City itself.