Hotel

Moxy East Village

New York, NY

In a nod to Moxy East Village’s vibrant, ever-transforming neighborhood, Rockwell Group’s design concept is based on a kind of urban archaeology that references the city’s past, present, and future. The hotel is conceived as a non-linear timeline, and each floor reveals a different layer in the neighborhood’s narrative—as well as projecting its future—creating a sense of discovery for guests and transforming its stories from day to night.

We celebrated the patina of New York—the well-loved layers from different eras that co-exist in every neighborhood or even within a single building.

A graphic tapestry behind the check-in desks bleeds on the floor, creating a surreal moment.
THE LOUNGE FEATURES A COMMUNAL SEATING CLUSTER, SWINGS, A SKEEBALL LANE, AND STREET ART INFLUENCES.

Influenced by downtown New York’s role as an incubator for the dissident creative scene of the 1970s and 80s through the present day, the hotel’s public spaces have a raw, gritty look inspired by the area’s art and music scene.

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