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The Willow

New York, NY

Living room with view of courtyard.

Residential

Tactile, cinematic, and full of quiet drama this new Gramercy residential tower reimagines downtown living through a richly detailed lens. From an intimate speakeasy, and walnut wrapped music lounge to sculpted ceramics in the library and a rooftop bar, every space feels like a scene from a film, intimate, evocative, and carefully lit. Materials like travertine, velvet, hand-glazed tile, and bronze create a layered sensory experience rooted in warmth and craft.

Client
Naftali Group
Project Category
Residential
Lobby.
As residents enter the lobby, they are given a view directly through a glazed library with a garden courtyard beyond. A neutral textile wallcovering, light oak wood millwork, and a custom marble tile floor set the tone.

Amenities, from a recording studio and a cinema to a spa and fitness center, offer a sophisticated, playful approach to everyday life.

Lounge seating booth.
Lounge seating area surrounded by display walls.
Music room.
Furnished rooftop with firepit and view of NYC skyline.
A generous rooftop terrace with ledge bar seating looking west offers views of the city and multiple places to dine and relax.

The clean, sophisticated palette continues in the residences, with light oak, quartz countertops in light gray, and fluted details.

Open-plan living room with large windows.
NYC living room with fireplace and large windows.
Indoor kitchen.